In a long interview with Kotaku, the head of Xbox, Phil Spencer, discussed how Microsoft products wants to change strategy and convince gamers to trust the service, proving that Xbox Series X and the contents offered by the company such as Xbox Game Pass are at the heart of the video game industry.
Phil Spencer said: “We really believe it is important to know that so many gamers are playing on Xbox, that they are using a wide variety of devices, the number of titles they play and how often they do. This is what we care about and now Xbox is bigger than it has ever been since its launch. We convinced gamers to trust Microsoft and why it's in the industry. Our goal is to put players at the center, offer services and video games useful for the player's experience and let them know that Microsoft is at the center of the sector, that the company wants to stay in the business and offer new content ».